Brand Marketing Manager

Employment Type: Full-Time
Area of Deployment: Bonifacio Global City, Taguig City


 

Duties and Responsibilities

  • Develop and execute brand strategies to strengthen brand awareness and market positioning
  • Support marketing campaigns that drive customer engagement and business growth
  • Ensure consistent brand identity across digital, print, and promotional channels
  • Conduct market research and analyze consumer behavior to support marketing initiatives
  • Coordinate with creative teams, agencies, and internal stakeholders regarding campaign execution
  • Monitor campaign performance, brand metrics, and marketing effectiveness
  • Assist in planning and implementing branding and promotional activities

 

Other Responsibilities

  • Support brand development, communication, and engagement initiatives
  • Coordinate with departments regarding marketing requirements and timelines
  • Assist in preparing reports, presentations, and campaign updates
  • Perform other related duties assigned by management

 

Qualifications

  • Bachelor’s degree in Marketing, Business, Communications, or related field
  • Experience in brand management, marketing strategy, or advertising
  • Strong understanding of consumer behavior and market research
  • Experience working with creative teams and marketing agencies
  • Proficiency in digital marketing tools and analytics is an advantage